The Emerce Engage summit took place in Amsterdam on December 8th, and Your Style Lab | Shop Coach Founder Chantal Poiesz was one of the speakers. Chantal focused her presentation on innovation in online retail and in particular the future of personal consumer styling which will transform the online fashion shopping journey.
Personal shopping online is based around the creation of a profile and the delivery a custom made box of clothes, however Chantal used actual consumer case studies to prove that there are new online methods to achieve increased customer engagement online by using techniques derived from bricks and mortar retail experiences & digital technology.
With the Your Style Lab | Shop Coach there is a real-time one-to-one connection with the online stylist giving informed advice at the 'moment of truth', the crucial point when online shopper has an actual need for support and reassurance.
With the Your Style Lab | Shop Coach conversion rates have increased significantly and customer satisfaction was very high. Not to mention the CRM data which is attributed to the customer profile during the process, creating a whole new level of engagement and customer relevancy.
Curious in what we can do for your customer engagement? Contact us now for a free demo of Your Style Lab | Shop Coach.